The remote work model gives us much more flexibility when it comes to hiring, production and retention. It allows us to better serve our clients and provide them with a talented, forward-looking team.
Mankind is One Step Closer to Flying Cars as Alef Aeronautics Secures FAA Testing Approval
Alef Aeronautics recently received a Special Airworthiness Certification from the Federal Aviation Administration (FAA) which grants them permission to start testing their “Model A” flying car. It doesn’t mean the cars are ready to go to market, but this is still a huge step forward for the technology.
Does Going Digital Recession Proof Companies?
Growth of Content Marketing (Still) Driving Major PR Synergies
Marketing budgets plummeted from 11.0% of overall company revenue in 2020 to just 6.4% in 2021, according to Gartner’s 2021 CMO Spend Survey, but despite the downturn in funds available to them, marketers continue to embrace and increase their investments in content marketing.
The PR of Pollution vs. the PR of Principles
According to a peer-reviewed paper from researchers at Brown University and published in Climactic Change, some of the world’s most prolific polluters have relied on PR for the last 30+ years to influence the way consumers think about pollutants
Offbeat Sheet: Cleansing the Ocean, One River at a Time
The Ocean Cleanup has created the Interceptor to work at eliminating waste in the world’s most polluted rivers. It works with the flow of the river to pull in plastics.
De-Stinging the Failures of COVID-Induced PR
PR Return Celebrates 15 Years – Catching up with our first clients
Throwback Thursday – PR Return Celebrates 15 Years
Fifteen years ago this week, PR Return proudly opened for business. After a few stints at PR firms large and small, Founder Kraig Smith proudly assembled a team of two, leased a tiny office in Chicago’s West Town neighborhood and welcomed a handful of technology-focused clients. What we lacked in gray hair, we more than compensated for in enthusiasm, eagerness to build brands, a laser focus on results and an unwavering commitment to do great work.